Let’s get one thing straight: the idea that Showit websites can’t rank on Google is one of the biggest myths in the web design world. As a strategist who has worked deep within the Showit platform, helping clients climb the search rankings, I can tell you with absolute confidence that Showit is fantastic for SEO if you know how to use it.

You’ve poured your heart into creating a beautiful website that reflects your brand. But what good is a stunning site if your dream clients can’t find it? That’s where SEO comes in.

This guide is your complete roadmap. We’re going to walk through every step, from the foundational setup to the strategic content that gets you noticed. By the end, you’ll have a clear, actionable plan to turn your Showit website into a client-attracting machine. For those who want the quick answer, we have a detailed breakdown on is Showit good for SEO? that you can check out.

Whether you’re a photographer, coach, designer, or creative entrepreneur, you don’t need to be an SEO wizard to make progress. I’ve built and optimized many Showit sites and I promise once you understand a few basics, it’s totally doable.

What is SEO and why does it matter for your Showit Website

At its core, Showit SEO (Search Engine Optimization) is the art and science of fine-tuning your website to appear higher in search engine results on platforms like Google.

When your ideal client types a query like “brand designer for female coaches” or “moody wedding photographer in Austin, Texas,” you want your website to be one of the top results they see.

What makes Showit so special in the SEO world is its ingenious hybrid structure. Think of it as the ultimate power couple:

1. The Showit Builder: This is your design playground. It offers unparalleled drag-and-drop creative freedom, allowing you to craft pixel-perfect, custom designs without writing a single line of code. This is where you control the look and feel of your main website pages (Home, About, Services, Contact, etc.).
2. The WordPress Blog: This is your content engine. For your blog, Showit integrates with WordPress, the world’s most powerful and widely used blogging platform, responsible for running over 40% of the internet.

This combination is superior to all-in-one builders because you get total design flexibility and the robust, scalable, and SEO-friendly architecture of WordPress. You can leverage powerful SEO plugins like Yoast or Rank Math, manage massive amounts of content, and have a system built for long-term growth.

But why does this truly matter for your business? Good SEO isn’t a vanity metric about getting more traffic. It’s a strategic business asset. It means waking up to inquiries from clients who are already pre-sold on your value because they found you organically.

It means a business that isn’t solely reliant on the exhausting hamster wheel of social media. It means attracting clients who are actively seeking a solution, not just passively scrolling.

Is Showit SEO-Friendly Out of the Box?

Short answer: yes but you need to put in some work.

Pros of Showit for SEO:

• Customizable Meta Titles & Descriptions
  
• Integrated WordPress blogging (hello, blog traffic!)
  
• Mobile-friendly designs by default
  
• Canvas-based layout that gives flexibility
  

Limitations to Keep in Mind:

• No built-in SEO plugin for pages (but WordPress side has plugins)
  
• Manual image optimization required
  
• You need to set things up intentionally nothing’s automatic
  

In other words, Showit gives you the tools, but you’ve got to know how to use them. That’s where this Showit SEO Guide comes in.

Read More: Showit SEO Tips for Photographers

The Non-Negotiable Foundations: Getting Started with Showit SEO

Before you can think about keywords or content, you must get your technical foundation perfectly aligned. Skipping these steps is like building a beautiful house on sand.

Setting Up Your Analytics & Tracking for Data-Driven Decisions

You cannot improve what you don’t measure. Data is your compass in the world of SEO. It tells you what’s working, what isn’t, and where to focus your efforts.

• Google Analytics: This is the key to understanding your audience. It tells you who is visiting your site, how they found you, and what pages they engage with most. Setting it up is your first priority. Our step-by-step guide on how to set up Google Analytics for a Showit Website will walk you through the entire process, ensuring you’re collecting clean, accurate data from day one.
• Google Search Console: If Analytics tells you what happens on your site, Search Console tells you how Google sees your site. It’s a direct line of communication with the search engine, revealing which keywords you’re getting impressions for, your click-through rates, and any technical errors that might be holding you back. Don’t skip this; our walkthrough on how to set up Google Search Console for your Showit website makes it simple.
• Advanced Tracking (Optional but Powerful): In a world that’s becoming more privacy-focused, understanding how to setup server-side tracking for your Showit website can give you more reliable data, bypassing some of the limitations of traditional browser-based tracking.

Of course, none of this matters if your site isn’t live and correctly pointed. If you’re in the initial phases, make sure you follow our instructions on how to connect your domain to Showit properly.

Understanding Your On-Page SEO Settings in Showit

Showit deserves immense credit for making core on-page SEO settings accessible and intuitive. On any page in the builder, you’ll find the “SEO Settings” tab on the right-hand panel. Let’s master these fields.

Page Title (or SEO Title): This is the single most important on-page SEO element. It’s the blue, clickable headline in a Google search result.

Bad Title: “Services”

Good Title: “Custom Showit Website Design for Creative Entrepreneurs | Your Brand Name”

Formula: [Primary Keyword] for the page | [Secondary Keyword or Brand Name]

Meta Description: This is the descriptive text (around 155 characters) below the title. While not a direct ranking factor, it is your ad copy. A compelling description entices users to click on your result over a competitor’s.

Bad Description: “This is my services page where I list my services.”

Good Description: “Ready for a stunning Showit website that converts? Explore our custom design and SEO services crafted for photographers, coaches, and creatives. Let’s build your dream site.”

Share Image: This is the image that appears when the link is shared on platforms like Facebook or Slack. Ensure it’s a branded, high-quality graphic that represents the page’s content.

On-Page SEO: Optimizing What Your Visitors (and Google) See

With the technical foundation set, it’s time to focus on the content and structure of each page.

Keyword Research for Creatives: Finding the Language of Your Clients

Keywords are the cornerstone of SEO. They are the exact words and phrases your potential clients are typing into Google. Your job is to align the language on your website with the language of your audience.

There are several types of keywords to understand:

• Head Terms (Broad): “brand designer,” “photographer.” These are very broad and extremely difficult to rank for.
• Body Keywords (The Sweet Spot): “brand designer for life coaches,” “dallas wedding photographer.” These are more specific, have clear intent, and are the ideal targets for your main service pages.
• Long-Tail Keywords (Highly Specific): “how much does a showit website template cost,” “documentary style wedding photographer in austin texas.” These are less common but have incredibly high conversion rates because the searcher knows exactly what they want. They are perfect for blog posts.
• Question Keywords: “How to prepare for your branding photoshoot?” These are fantastic for building authority and attracting an audience at the beginning of their journey.

Use free tools like Google’s own search results (look at the “People Also Ask” and “Related Searches” sections) and paid tools like SEMrush or Ahrefs to uncover these terms.

Mastering Your Page Content Structure

How you structure your content is vital for both user experience and SEO.

Headings (H1, H2, H3): Your headings create a logical hierarchy. Every page must have one, and only one, H1 tag, which should be your main headline and contain your primary keyword. Use H2 tags for your main sections and H3 tags for subsections within them. This makes your content scannable for readers and easy for Google to understand.

Image SEO is Non-Negotiable: For a visual platform like Showit, this is paramount.

File Names: Before uploading, rename your images with descriptive, keyword-rich names (e.g., showit-website-template-for-coaches.jpg instead of IMG_9021.jpg).

File Size: Large images are the #1 cause of slow Showit sites. Compress your images using a tool like TinyPNG before uploading to keep your site fast.

Alt Text: This is a short, descriptive text for each image. It tells Google what the image is about and is read aloud by screen readers for visually impaired users. Be descriptive!

Internal Linking & Anchor Text: An internal link is a link from one page on your site to another. A well-linked site helps Google discover all your content and understand which pages are most important.

The clickable text you use for the link is called “anchor text.” Instead of using generic text like “click here,” use descriptive anchor text like “explore our Showit website templates.”

Your homepage is your digital front door and requires a strategic approach. For a deep dive, follow our checklist on how to optimise your Showit homepage for SEO. You can make it visually stunning by incorporating dynamic elements; for example, learning how to create a marquee in Showit using transitions can add a high-end feel.

The Power Couple: Leveraging the Showit + WordPress Blog

Here it is: your SEO secret weapon. The seamless integration with a fully-featured WordPress blog is what elevates Showit from a website builder to a strategic marketing platform. If you’re serious about SEO, you must have a blog. If you’re new to this, start with our essential guide on how to setup wordpress blog in showit.

Your blog is where you prove your expertise, build trust, answer your clients’ questions at scale, and target hundreds of long-tail keywords that your service pages could never rank for.

A Content Strategy That Attracts and Converts

Don’t just blog randomly. Every piece of content should have a purpose. The best way to structure this is with the Topic Cluster Model. You create a central “Pillar Page” (like this guide you’re reading) that covers a broad topic in-depth. Then, you write multiple “Cluster Posts” that cover specific sub-topics in more detail.

For example, your pillar could be “Branding for Photographers.” Your cluster posts could be:

• “5 Common Branding Mistakes Photographers Make”
• “How to Choose the Right Color Palette for Your Photography Brand”
• A guide on using client management tools like HoneyBook for Showit Photographers
• And of course, a specific, action-oriented post like our guide with Showit 5 SEO tips for photographers.

This structure establishes you as a definitive authority on the topic. Your blog is also the perfect place to host diverse content types. Do you have a podcast? You can easily create a beautiful, functional page by learning how to set up a WordPress podcast page in Showit.

Your blog posts are also excellent places to offer lead magnets. To capture emails, you might want to learn how to create a Showit popup box that actually converts and link it to your email service.

Beginner SEO Checklist for Showit Users

Let’s break down the basics you need to get started.

1. Start with Keyword Research

This is the foundation. You want to know what your audience is searching for so you can use those terms naturally on your pages.

Helpful tools:

• Google Keyword Planner
  
• Ubersuggest
  
• AnswerThePublic
  

Example: If you’re a family photographer in Austin, your target keyword might be “Austin family photographer.”

2. Optimize Your Page Titles and Meta Descriptions

These are the first things people (and search engines) see.

Best practices:

• Include your main keyword
  
• Keep titles under 60 characters, meta descriptions under 160
  
• Make them compelling think click-worthy
  

In Showit: Go to Page Settings > SEO Settings.

3. Use Headings (H1, H2, H3) Properly

Showit lets you style any text however you want but styling isn’t the same as semantic HTML. Make sure your main title is an H1, your subpoints are H2s, and so on.

Tips:

• One H1 per page
  
• Use H2s to break down topics
  
• Don’t skip heading levels (don’t go from H1 to H4, for example)
  

4. Add Alt Text to Images

Alt text tells Google what your image is about. It also helps with accessibility.

Where to add: In the Showit media library, click on an image and enter your alt text.

5. Use Clean, SEO-Friendly URLs

Example:

• Good: /contact
  
• Not-so-good: /page-12
  

Make sure your URLs reflect your content. Keep them short, sweet, and relevant.

Learn more: How to Optimize Your Showit Homepage for SEO

6. Leverage Your WordPress Blog

Showit uses WordPress for blogging which is a massive SEO advantage.

Tips for blog SEO:

• Target one keyword per post
  
• Use headings to structure your content
  
• Add internal links to your pages/services
  
• Post consistently (at least 1–2x/month to start)
  

Technical SEO Basics for Showit Sites

Connect Google Search Console

This free tool from Google helps you track how your site is performing in search.

Steps:

• Go to https://search.google.com/search-console/
  
• Verify your domain (easy if you’re using a domain like GoDaddy or Squarespace)
  

Submit Your Sitemap

Your sitemap lives on the WordPress side. Use an SEO plugin like Yoast or Rank Math to generate it and submit it via Search Console.

Set Up Google Analytics

Google Analytics shows you who’s visiting your site, how long they stay, what pages they read, and more.

Speed Optimization Tips for Showit

Google cares a lot about how fast your site loads. Here’s how to keep things speedy:

• Compress images before uploading (use TinyPNG)
  
• Avoid unnecessary canvas stacking (keep it lean)
  
• Limit heavy animations (they look cool but slow things down)
  
• Check mobile speed separately
  

Read More: How to Set Up Google Analytics on Showit

Local SEO Tips (If You Serve a Specific Area)

If you’re a service provider with a local client base, this part’s for you.

• Use location keywords throughout your site (like “Los Angeles brand photographer”)
  
• Create a Google Business Profile
  
• Add testimonials from local clients
  
• Embed a Google Map on your contact page
  

Common SEO Mistakes Showit Beginners Make

Let’s save you some frustration:

• Using multiple H1 tags per page
  
• Skipping meta descriptions (or leaving the default ones)
  
• Uploading giant images
  
• Not checking mobile optimization
  
• Ignoring the blog (Google loves fresh content!)
  

Learn More: Server-Side Tracking on Showit

Helpful SEO Tools for Showit Users

Tool	Purpose	Notes
Ubersuggest	Keyword research	Beginner-friendly
TinyPNG	Image compression	Great for fast loading
Google Search Console	Site indexing	Track performance
Rank Math	Blog SEO plugin (WordPress)	Better than Yoast for many users

Real-World Example: How One Designer Doubled Traffic in 3 Months

I helped a brand designer optimize her homepage and blog posts using just a few tips from this guide. We:

• Rewrote her meta descriptions
  
• Optimized image sizes
  
• Switched H2s and H3s to proper headings
  
• Added alt text across the board
  

Result? Her traffic doubled in 90 days, and she landed two new high-ticket clients from organic search alone.

Final Thoughts: Start Small, Stay Consistent

SEO can feel overwhelming at first, but don’t overthink it. Start with your homepage. Then move to your services pages. Tackle one blog post. Bit by bit, it adds up.

This Showit SEO Guide is just the beginning. Bookmark it. Refer back to it. And remember Google rewards those who show up consistently.

Need help optimizing your Showit site? Check out our free resources or book a strategy call at getperfectwebsite.com. Let’s get your stunning website the attention it deserves.

FAQs About Showit SEO for Beginners

Q: Can I rank on Google with a Showit site?
Absolutely! With the right SEO setup, your Showit site can rank just like any other platform.

Q: Does Showit support SEO plugins like Yoast?
Not on pages but your WordPress blog does. Use Rank Math or Yoast on the blog side.

Q: Do I need to blog to rank?
It helps a lot. Blogging keeps your site fresh and gives Google more content to crawl.

Q: What’s the most important SEO task for beginners?
Start with page titles, meta descriptions, and image optimization.

Q: Is SEO a one-time thing?
Nope it’s ongoing. Keep updating, learning, and improving over time.

Hope this guide gave you a confident start. You’ve got this!